Catholic Retailing Tips

The Top Ten Catholic Retail Stories of 2011

January 2, 2012
http://www.youtube.com/watch?v=Nef5fY2xwDg">Catholic

During 2011 we saw a lot of major stories in the retail world. These are our top ten that have an effect on Catholic retailing. 10. Catholic Digest combines with Faith and Family Magazine. Early in 2011 when Bayard announced the purchase of Faith and Family magazine there was some concern for the brand. Fortunately, [...]

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The Briarhurst Manor - A Study in Customer Service

December 17, 2011

Fancy restaurant. Exquisite food and a 20 minute wait. Did the staff recover? Read the rest over at How to Run a Catholic Store.

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Why We Don't Carry the Pieta Prayer Book

October 14, 2011

There is a very popular prayer book available called the Pieta Prayer Book. It typically has either a blue or orange cover and the image of Michaelangelo's Pieta on the front. The book is full of wonderful prayers and is very affordable. We sold several hundred when we first opened our store. Unfortunately, we found [...]

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A Bit of CPSIA Sanity

August 4, 2011

Three years ago the government passed one of the most intrusive "safety" laws in recent memory. It basically put anyone who sold anything for children at risk of huge fines and jail time if any of their products, whether new or used, turned out to have lead in them. Among the idiotic things covered by [...]

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Is Anyone There? My Latest at How to Run a Catholic Store

May 25, 2011

If you run your own business making sure that you engage with your customers is critical to your long term success. Read the rest.

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America Magazine - A Case Study in How Not to Find Advertisers

May 18, 2011

Every now and then we get calls or letters from the National Catholic Reporter or America Magazine asking us to advertise in their publications. It is quite obvious that no research is done by the advertising staff before the time and money is wasted on these efforts. A case in point: the advertising packet I [...]

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How E-Book Distribution Works

May 18, 2011

And why we can't carry ______. The Catholic industry is currently about two years, and quickly approaching three, behind the rest of the e-book revolution. During that time an e-book conversion and distribution industry has grown up that favors huge companies and leaves individual stores unable to carry e-book products. Here's how the industry works. [...]

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Cloak and Dagger

May 4, 2011

Spying isn't a bad thing, it's a survival skill for business. Read my latest post at How to Run a Catholic Store.

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Non-Catholic Christian Publishers See Spike in E-book Sales

May 2, 2011

Read my latest at How to Run a Catholic Store.

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Borders is Bankrupt. Here's What You Can Learn

April 30, 2011

Read my latest over at How to Run a Catholic Store.

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