From the category archives:

Catholic Retailing Tips

Don’t Use Idearc / Verizon for PPC Google Adwords Management

June 11, 2009

A few weeks ago we explored some options for having our keyword advertising managed by an outside group and settled on Idearc Media, owned by Verizon. They seemed to have a reasonable grasp of things and except for some doubtful answers about Catholicism by our account rep, seemed like they would do a good job.
Boy [...]

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Marrying the Old With the New – How Do Catholic Stores Reach Today’s Customers?

June 11, 2009

(Reprinted with permission from CBA Retailers + Resources 05/09)
By Lauren Zaczek
With a last name like Zaczek and a childhood address listed in Chicago, it should go without saying that I come from an extremely Polish Catholic family. My relatives have occupied pews in the Windy City’s Catholic churches most Sunday mornings for generations now.
Although I [...]

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St. Anthony Messenger Cutting and Clueless

June 9, 2009

From The Deacon’s Bench:
The St. Anthony Messenger Press, the Cincinnati-based national provider of inspirational and educational Roman Catholic spirituality resources, announced Monday it is redefining its strategy and reducing staffing.
Father Dan Kroger said the 116-year-old communications company, based in Over-the-Rhine and sponsored by the Franciscan Friars of St. John the Baptist Province, is offering voluntary [...]

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Iron Mountain – a Study in Customer Service

May 26, 2009

Every year we take all of our shredding from the office to a secure document shredder. For the past few years we have taken our stuff to Docu Vault. This year when I made our delivery I found that Docu Vault had been bought by Iron Mountain.
When I walked in the front door the receptionist [...]

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Your Yard Sale is Now Regulated by CPSIA and the Federal Government!

May 7, 2009

Welcome Reason, Hot Air and Free Republic readers! Apart from this post, you may want to read our other posts on the CPSIA. You may also want to follow us on Twitter. Don’t forget to Digg this post with the Share This widget at the bottom of the story. Word needs to get out about [...]

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Analysis of the New Retailer’s Guide for the CPSIA

May 7, 2009

A new guide has been released by the Consumer Product Safety Commission that is intended to help retailers figure out what they can carry without getting fined out of business or sent to jail.
The good news:

The guide contains nice tables and illustrations as well as summaries of the law which make it much easier to [...]

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Using the Right Tools For the Job

May 6, 2009

Over the years we have used a multitude of tools to build our online business. Some of those tools weren’t quite as good as others. Over the past year we have settled on several programming and design tools that seem to be exactly what we need.

xSQL Object – Since we have multiple developers working on [...]

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Want to Work at the Best Catholic Store?

April 22, 2009

Aquinas and More is hiring!
For some reason, everyone in our fulfillment department has decided that they want to go to college / grad school so we are in great need of new team members. If you would like to be part of our team in order processing, shipping or receiving, please fill out our application [...]

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It’s Amend the CPSIA Day!

April 1, 2009

If you haven’t been keeping up with the craziness that is the Consumer Product Safety Improvement Act, you can get up to speed here. It reads like something that should be an April Fool’s Day joke but it isn’t.
Today a rally featuring dozens of speakers is going on in DC to try and bring attention [...]

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Are You a Destination Business?

March 31, 2009

In retail, a “destination business” is usually described as a business that people go to because they specifically want to go to that store as opposed to a business that people go to because it is convenient or on the way somewhere else.
For example, a coin collecting shop is going to be a destination business [...]

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