Comments on: Don’t Use Idearc / Verizon for PPC Google Adwords Management http://catholicinformation.aquinasandmore.com/2009/06/11/dont-use-idearc-verizon-for-ppc-google-adwords-management/ If it's Catholic we'll talk about it and probably sell it. Fri, 20 Nov 2009 19:35:22 +0000 http://wordpress.org/?v=abc hourly 1 By: Jen Raiche http://catholicinformation.aquinasandmore.com/2009/06/11/dont-use-idearc-verizon-for-ppc-google-adwords-management/comment-page-1/#comment-8813 Jen Raiche Fri, 19 Jun 2009 02:46:44 +0000 http://catholicinformation.aquinasandmore.com/?p=2139#comment-8813 Good day! I came across your blog while looking for homeschool co-op information. I used to work for an agency that ran these campaigns. To be honest, it's not that hard. And, you really seem to understand how campaigns work. I am sure you could manage it yourself (unless you don't have time, which I totally understand!). =p As long as you have specific cookie-enabled landing pages, and you use those URLs for your keywords, you could easily determine which words were garnering sales and people were filling out forms from. I believe AdWords even has a tool to mark conversions. I've been out of the industry for 4 years, so I'm sure they have even more useful tools! If you'd like to run it yourself, I'd be glad to offer any tips I could... Best of luck with your campaign! Good day! I came across your blog while looking for homeschool co-op information. I used to work for an agency that ran these campaigns. To be honest, it’s not that hard. And, you really seem to understand how campaigns work. I am sure you could manage it yourself (unless you don’t have time, which I totally understand!). =p

As long as you have specific cookie-enabled landing pages, and you use those URLs for your keywords, you could easily determine which words were garnering sales and people were filling out forms from. I believe AdWords even has a tool to mark conversions. I’ve been out of the industry for 4 years, so I’m sure they have even more useful tools!

If you’d like to run it yourself, I’d be glad to offer any tips I could…

Best of luck with your campaign!

]]> By: GodSpace http://catholicinformation.aquinasandmore.com/2009/06/11/dont-use-idearc-verizon-for-ppc-google-adwords-management/comment-page-1/#comment-8783 GodSpace Fri, 12 Jun 2009 00:51:54 +0000 http://catholicinformation.aquinasandmore.com/?p=2139#comment-8783 thanks for saving us the time and trouble. thanks for saving us the time and trouble.

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